Laffari

Designing a calm, animated bedtime stories experience for children. Ad-free, screen-safe, and built around bedtime routines, emotional development, and joyful reading.

Client

laffari.app

Year

2025 – Ongoing

My Role

Founder · Product Designer

Platform

iOS · Android · Web

Tags

Kids App · Mobile UX · Illustration

The Challenge

Creating magical moments at bedtime

Parents needed a screen-time solution that didn't feel like a concession — something calm, focused, and genuinely good for children. The challenge was designing an experience that parents trusted and children actually wanted to use.

Designed a distraction-free environment — no ads, no autoplay, no dark patterns — that built parental trust and encouraged daily use at bedtime.
Laffari Interactive Story Reading Screen
Child reading Laffari story on mobile device
UX Design

Interactive reading experience

Every interaction was designed for small hands and young minds. Large tap targets, clear feedback, simple navigation, and soothing animations keep children in the story — not hunting for the next button. Customizable settings let parents shape the perfect bedtime atmosphere.

Reduced interaction complexity to 2-tap maximum for all core actions — open story, play, continue.
UI Design

Child-friendly design system

The UI avoids cognitive overload: large colourful elements, playful illustrations, and a palette calibrated to stay stimulating without disrupting sleep preparation. Parental controls, screen-time limits, and age-appropriate content filtering were built in at architecture level.

Increased engagement and improved retention through simplified navigation and story interaction design.
Laffari child-friendly home screen UI
Child reading Laffari story on mobile device
UX Design

Interactive reading experience

Every interaction was designed for small hands and young minds. Large tap targets, clear feedback, simple navigation, and soothing animations keep children in the story — not hunting for the next button. Customizable settings let parents shape the perfect bedtime atmosphere.

Reduced interaction complexity to 2-tap maximum for all core actions — open story, play, continue.

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