“8 years working with Dejan. Full rebrand, iTnnovate, Vib.cloud, VibeCheck, VibAnalyse and counting. He gets the business, not just the design that's why we keep coming back.”
Petar Spaseski
Founder, iTnnovate
Hi, my name is Dejan
00:00 SKP · Available
Freelance senior product designer
helping SaaS founders ship faster.
Freelance product designer with 15+ years of experience in designing SaaS platforms, mobile apps, and user experiences.
Founder of Laffari,
The kids
tales, UI
forge and digital products under ZoApps.
15+
Years of experience
50+
SaaS products shipped
8 yrs
Longest client relationship
4.8 ★
Avg App Store rating
Services
A small studio of 1.
I work directly with founders and product leaders no account managers, no handoffs. Senior design, strategy, and execution from kickoff to ship.
Product Design
Zero-to-one discovery, shipping polished interfaces founders are proud to demo.
Design Systems
Token systems and component libraries your whole team can build on confidently.
Brand & Site
Positioning, type, and voice that make your product feel unmistakable.
Development
Design built and shipped - Next.js, Webflow, and AI-assisted builds, like GliaKit and TheKidsTales.
Selected Work
Recent projects & showcase
Explore my latest UX/UI and web design projects, crafted to elevate user experiences and deliver impactful solutions.
Figma Kit + Next.js Boilerplate · AI
GliaKit
One design system that lives in Figma and in a Next.js codebase at the same time: a Figma UI kit paired with a wired Next.js + shadcn boilerplate, in light and dark.
Read the case study →
Bedtime story library · Platform
The Kids Tales
Idea to launch in six weeks, engagement tripled. Interactive storytelling platform designed to grow kids' reading habits.
Read the case study →
Booking SaaS · Branding
Planeron
Brand, landing page and a full booking product from scratch, with calendars that know their own capacity.
Read the case study →
AI Product Studio
ZoApps
Eight apps shipped on one design system for an AI-first product studio.
Read the case study →
Consumer · Mobile
Laffari
Bedtime stories app from concept to App Store release, calm and ad-free by design.
Read the case study →
A small selection most of my recent work is under NDA with funded SaaS teams. Happy to walk through case studies privately on a call.
Testimonials
Client feedback
“Dejan's ability to bring ideas to life is remarkable. He seamlessly blends creativity with practicality, delivering results that exceeded our expectations.”
Jeremy Smith
Founder, Seedlang
“User engagement tripled after Dejan's redesign. He didn't just make Atlas Health prettier he made it work harder. Best design hire we've made.”
Tiffany Taylor
Co-Founder, Atlas Health
“We've launched Affordable Fitouts product verticals with Dejan over 6 months. Same speed, same quality, every time. He's basically embedded in our team without the full-time cost.”
Paul
Founder, Fitout Builder
“Dejan led the UX on pixyle.ai, and cut our onboarding drop-off by 40%. He thinks like a product person, not just a designer.”
Svetlana Kordumova
Founder, Pixyle
“Dejan delivered our product in 1 month, and our booking conversion went up 28%. Most designers talk a lot. Dejan ships.”
Michelle
CEO, Affordable Storage
Sound familiar?
The problems founders bring me
Six things founders say on a first call, and what I say back. Each has a known fix, and most are faster than a redesign. Keep scrolling.
Not sure which one is yours? Thirty minutes on a call and I will tell you.
Book a free product review“We have paying users, and most of them are gone by week two.”
Founder, first call
That is onboarding and the core workflow, not marketing. I audit both, rank the leaks by impact, and we fix the top three first.
SaaS UX audit“Our engineers design the screens. They are consistent, but nobody asked what the user was trying to do.”
Founder, first call
I map the flows before anyone opens Figma, then hand your team a design system so the screens stay right without me in the room.
Product sprint“I apologise for the UI before every investor demo.”
Founder, first call
A sprint rebuilds the screens people see first, in weeks. You get a clickable prototype to send ahead of the meeting.
MVP design“We tried an agency. The person who pitched never touched our product.”
Founder, first call
You get one senior designer, the one you are talking to now, every week. Pricing is on this page, not in a proposal.
Freelancer vs agency vs Toptal“We shipped fast with AI tools. Now every screen looks like it came from a different product.”
Founder, first call
Tokens, components and rules files that Cursor and Claude Code follow. The next screen comes out on-brand, no redesign needed.
Design systems“We are adding a mobile app, and the web product has no system to extend.”
Founder, first call
One design system across web and mobile, built token-first, so the second product is a composition, not a restart.
Mobile app design
Tools & Stack
Tools I reach for daily
A focused stack for shipping SaaS products design, code, and AI working together. Fluent in what your team already uses, so onboarding is zero friction.
Figma
Illustrator
Photoshop
Claude
Antigravity
Lovable
NotebookLM
HTML / CSS / JS
Webflow
Next.js
Claude Code
Cursor
Vercel
GitHub
Every confusing screen is churn you are paying for.
A SaaS UX audit finds the leaks in seven to ten days, ranked by impact and effort, for a fixed $1,500. Most teams act on the top five findings and see the activation numbers move within a month.
Pricing
Simple pricing
MVP Kickstart
3-5 DAYS
$2,000
one-time
Fixed scope
Validate your idea and get a launch-ready MVP fast.
[ INCLUDES ]
- AI-assisted UX & wireframes
- 1 core user flow designed
- 2-4 key screens (UI)
- Dev-ready starter files
[ MOST POPULAR ]
Product Sprint
2-3 DAYS
$4,000
/mo
Weekly sprints
Go from idea to real product with weekly design sprints.
[ INCLUDES ]
- Full UX flows & product structure
- 5-10 screens per week
- Design system (scalable UI)
- Dev-ready Figma files
- Fast async communication
Growth Partner
1-2 DAYS
$6,500
/mo
Dedicated partner
Scale your product with a dedicated design partner.
[ INCLUDES ]
- Unlimited design requests
- Product strategy & UX improvements
- Conversion & growth optimization
- Priority delivery & support
Pause or cancel anytime · No long-term contracts · Response within 24h
Common Questions
Work process & FAQ
Have a specific question about the process? I've collected the most common inquiries here. Still curious? Let's chat!
Or email me dejan@veljanoski.com
We start with a free 30-minute discovery call to understand your needs, goals, and timeline. If it's a fit, we move forward with the plan that suits you best.
For most design tasks, you can expect an average delivery of 2-3 business days. More complex features might take a bit longer but will be broken down into chunks.
We primarily use Slack for daily communication and Loom for project walkthroughs. This ensures async efficiency while keeping everyone aligned.
I work almost exclusively in Figma for UI/UX projects, ensuring all assets are precisely crafted and ready for development.
Unlimited revisions are included in the Growth plan. I'm committed to ensuring you are 100% satisfied with the final result.
Absolutely. You can pause or cancel your monthly plan at any time, providing flexibility to match your project's pace.
Yes, I specialize in building responsive front-ends using HTML/CSS/JS and No-Code platforms like Webflow or Framer.
My expertise lies in SaaS, B2B platforms, and innovative startups across Fintech, Healthtech, and Edtech.
I provide fully organized and documented Figma files, including components, styles, and clear instructions for your development team.
No hidden costs. The monthly subscription covers all design and management tasks as specified in your chosen plan.
From the blog
Notes on design, systems, and shipping.
Design systems practice, independent SaaS UX teardowns, and how I work. One post every two weeks.
How I work
Freelance product designer rates in 2026: hourly, monthly and per project
Hourly, monthly and per-project rates from the sources buyers actually see, what moves the number, and where my pricing sits.
Read the post →
How I work
How to hire a product designer for your SaaS startup, and what it costs in 2026
When to hire, the four ways to do it, what each costs, and how to tell a good product designer from a pretty portfolio in ten minutes.
Read the post →
How I work
Freelance product designer vs agency vs Toptal: what you actually get for the money
Same brief, three suppliers, three very different products. Who does the work, what it costs, and the cases where I would not be the right choice.
Read the post →