Strategy and vision
Design direction tied to product goals.
Strategic Service
Fractional Design
Fractional Design
Leadership for SaaS.
Level up your product and team with senior design direction on a part-time basis. Get the strategic expertise of a Head of Design or Design Director without the full-time overhead.
Who This Is For
Strategic guidance for growth
Early Stage SaaS Founders
You're scaling your product and need someone to build the design culture, hire the team, and define the long-term vision.
Series A & B Companies
You have a small design team but they lack senior mentorship and a clear, high-level strategy to align with business goals.
Product & Tech Leaders
You're a CTO or PM leader who needs a design partner to own the experience layer while you focus on the technical roadmap.
Deliverables
What you get
High-level leadership that impacts your product's direction and your team's performance.
Team mentorship
Reviews, coaching, and professional development.
System governance
Design system oversight and standards.
Ongoing retainer
3-12+ months, scaled to your roadmap.
Weekly syncs + Slack
A standing call plus asynchronous support.
Process
My leadership framework
01
Audit & Alignment
I dive into your current product, team structure, and business goals to find the most critical design gaps.
02
Strategic Roadmap
We define a clear design roadmap that supports your product development and business objectives.
03
Ongoing Execution
I provide active leadership, review work, mentor designers, and participate in leadership meetings.
04
Scaling & Transition
When you're ready, I help you hire and transition to a full-time Head of Design, ensuring a smooth handoff.
Investment
Fractional Plans
01 · Strategic Partner
$4,000+
per month
A flexible retainer for startups that need senior design oversight and strategy.
[ INCLUDES ]
- ✓10-20 Hours per month
- ✓Weekly Design Reviews
- ✓Strategy & Roadmap Planning
- ✓Team Mentorship
- ✓Slack & Email Support
FAQ
Common Questions
Answers to the most frequent questions about fractional design leadership and strategy.
Or email me dejan@veljanoski.com
It's a senior-level designer who works with your company for a fraction of the time and cost of a full-time hire, providing high-level strategy and leadership.
I join your Slack, participate in your standups or planning sessions, and use your project management tools (Jira, Linear, Notion) to stay aligned.
Yes, I often mix high-level strategy with hands-on execution for critical features, especially in early-stage startups.
I typically suggest a 3-month minimum engagement to ensure we have enough time to see real results and impact.
Absolutely. One of the common goals for a fractional leader is to build the design foundation and then help the company hire their first full-time head of design.
Ready for strategic design leadership?
Get the senior expertise you need to scale your product and team effectively.